The Natural Areas Association and the Cleveland Museum of Natural History presented the 34th Annual Natural Areas Conference in Cleveland, October 2007. The theme of the conference was Some Assembly Required: Preserving Nature in a Fragmented Landscape. In addition to a Website, the conference required printed materials including (pictured) a program, registration notice postcard, and a notepad. Other items created were a registration form, Cleveland dining guide, name tags, t-shirts, and venue signage. The highly-organized program provided conference details, including an easy-to-read schedule, in an attractive, 8.5 x 11-inch, 16-page booklet. The conference identity developed by Digital Studio Ten unified all of the print and Web materials.